Students if you learn Digital marketing then it is a very useful skill equally needed by Entrepreneurs, Business personnel, companies and organization to grow. It is a skill to sell.
What is marketing? I define marketing as “A process that makes sales easy”. If you learn digital marketing and grow in it then it has a vast scope in business. www.digitalmarketer.com is a good resource for learning Digital marketing, they have good content and most of their content is free.
When we talk about any product/brand, let say coke, Apple, iPhone, etc the process behind growth/success of their products/services is marketing, means to say that Marketing is the act of analyzing the market and understanding the needs of the customers in such a way that whenever a new product is launched, it sells itself.
Take an example of sprite, before a couple of years it is quite unpopular, but Sprite’s marketing campaign directly targeted teenagers and young adults who are devoted foodaholics, look at their taglines “Mirchi ka tadka sprite se bharka”, “Man Ki Maan”, “When thirst takes over, sprite your thirst” etc. Now the first impression with the sprite that comes in our mind is a mandatory drink with spicy food to enhance the taste. Look how they connect the dots of brand conscious and common people i.e., spicy food + Sprite = complete taste. It has extensively positioned itself with spicy food. Similarly take Coca-cola as an example, their marketing campaign target relationships, for e.g. In gathering of friends and family we mostly prefer to keep coca-cola as a soft drink, it is just because a significant part of Coca-Cola’s success is its emphasis on the brand over product. Coke does not sell a drink in a bottle; it sells ‘Happiness’ in a bottle.
So we need to understand the basic difference between marketing and sales, they are two different things, marketing makes sales easy whereas the sale is the closing process. The problem arises when we hire a salesperson and he starts doing marketing.
Let me explain when a person contacts you for your product, it is a result of the marketing of your product that you have already done, now the sales process starts, your customer may have many questions, concerns or objections and it is up to sales department how they address them rightly and close them. A Salesperson addresses the specific needs of the customer and provides a solution tailored to their requirements. In sales, you have to see all elements like if your customer is willing to buy your product or not, if yes, then whether he has all the resources to buy it or not, how you will cope with this situation? Maybe your customer is angry, he had bought your product but he was not satisfied with the quality/services, here comes the role of customer support department, they should also know all ingredients of sales means to say how they would handle angry customers or move forward to the sales department or take his/her interest to the level where he/she will buy your product without any hesitation in order to close the sales process.
You can get training from many, for Free or Paid. By training, you will be able to learn a specific part or stuffs. Training will help you educate, help you learn and master the skills, training will help you save lots of time and money, which you may invest if you do it your self. Training will lead you to the way where you want to go.
Training will not tell you If this is what you should do or follow or not.
Training will not tell you If this is the right way or right training for you or not.
Training is the 2nd Stage or 2nd Step of what you want to get or achieve.
1st Stage or 1st Step is to know
“What Actually You Want and What is Best for You”
This is where Mentor steps in. Continue reading
The most loved Conference across Pakistan is back and this time in the city of pines Abbottabad.
Apply now : http://bit.ly/cpc19atd
We are super proud and glad to announce the 4th Connected Pakistan Conference to celebrate the journey of Connected Pakistan which we founded on 14th August 2015.
Like previous conferences, we will make it again one of the most successful one across the Country.
The last edition of Connected Pakistan Conference was held in the Capital City Islamabad at Jinnah Convention Center in 2018 and more than 9000 people from different walks of life attended the Conference and were educated about the importance of IT in the Modern World by IT Savvy, Experts, and Motivational Speakers.
Connected Pakistan is devoted to perish ignorance, despair and poverty and intend to alter them with IT education, knowledge, hope and prosperity of Pakistan.
Apply now : http://bit.ly/cpc19atd
For more information : 0992 -403245, 0311- 5948719
Connected Pakistan Conference 16 : http://bit.ly/cpc16video
Connected Pakistan Conference 17 : http://bit.ly/cpc17video
Pakistan Youth Conference 18 : http://bit.ly/pyc18video
Connected Pakistan Conference 18 : http://bit.ly/cpc18video
The Heart: Fu’aad, Qalb, and Sadr
I was collecting some feedback and someone said
“Lack of focus….. dil aur dmagh ki jang”
I was about to reply with it is not Mind it is Heart as in memory I was recalling the translation of Quran Verse “They have hearts with which they do not understand,”
And then I stop and think a little bit. If I say it is “Heart” then he/she will ask how as Science says it is “Brain” who do the thinking. And then I go deep to explore more about what is the real message ALLAH wants to give us.
Here I have to mention that I have heard somewhere that Arabic is the very vast language and have many meanings for the same word and that is why ALLAH has selected Arabic for Quran. So that curiosity also help me to do this research
I have listed down the process or way I have got clarity about these words and try to understand the message in it. Visit the links to read and watch the video for better understanding. Hopefully, it will help you.
1) سُوۡرَةُ الاٴعرَاف
( 7:179 )
وَلَقَدْ ذَرَأْنَا لِجَهَنَّمَ كَثِيرًا مِّنَ الْجِنِّ وَالْإِنسِ ۖ لَهُمْ قُلُوبٌ لَّا يَفْقَهُونَ بِهَا وَلَهُمْ أَعْيُنٌ لَّا يُبْصِرُونَ بِهَا وَلَهُمْ آذَانٌ لَّا يَسْمَعُونَ بِهَا ۚ أُولَٰئِكَ كَالْأَنْعَامِ بَلْ هُمْ أَضَلُّ ۚ أُولَٰئِكَ هُمُ الْغَافِلُونَ (179)
اور ہم نے بہت سے جن اور انسان دوزخ کے لیے پیدا کیے ہیں۔ ان کے دل ہیں لیکن ان سے سمجھتے نہیں اور ان کی آنکھیں ہیں مگر ان سے دیکھتے نہیں اور ان کے کان ہیں پر ان سے سنتے نہیں۔ یہ لوگ بالکل چارپایوں کی طرح ہیں بلکہ ان سے بھی بھٹکے ہوئے۔ یہی وہ ہیں جو غفلت میں پڑے ہوئے ہیں
( 7:179 ) And We have certainly created for Hell many of the jinn and mankind. They have hearts with which they do not understand, they have eyes with which they do not see, and they have ears with which they do not hear. Those are like livestock; rather, they are more astray. It is they who are heedless.
2) In Islamic philosophy, the qalb (Arabic: قلب), or heart, is the origin of intentional activities, the cause behind all of the humans intuitive deeds. While the brain handles the physical impressions, qalb (the heart) is responsible for apprehending. … In the Quran, the word qalb is used more than 130 times. https://en.wikipedia.org/wiki/Qalb
5) Meaning of Qalb (heart), its Nature, its relationship with Ruh (Soul) https://www.youtube.com/watch?v=Frwbm-A6hx4&t=549s
6) In the Qur’an, Allah ta’ala uses three words to describe our hearts: qalb, fu’aad and sadr. We know that every Arabic word is chosen for a reason, yet all three of these words, for the most part, are translated as “heart.” As usual, the intricate meanings of these words are not captured in the translation. https://muslimmatters.org/…/…/the-heart-fuaad-qalb-and-sadr/
Hopefully, it was helpful for you too.
It also leads me to learn the Arabic language so that I am able to understand the Quran better. If you know any good resources for that, please do share it. JazakALLAH
May ALLAH give us all the will and strength to understand and follow the guidelines of Quran, Ameen
Remember in your prayers